Blockchain technology in the formation mechanism and strategy of brand trust in liquor e-commerce
y
28 oct 2023
Acerca de este artículo
Publicado en línea: 28 oct 2023
Recibido: 23 ene 2023
Aceptado: 08 may 2023
DOI: https://doi.org/10.2478/amns.2023.2.00827
Palabras clave
© 2023 Meng Wang et al., published by Sciendo
This work is licensed under the Creative Commons Attribution 4.0 International License.
Wang, Meng
Institute of Food and Nutrition Development, Ministry of Agriculture and Rural AffairsBeijing, China
Nutrition & Health Research Institute, COFCO CorporationBeijing, China
Cereals and Oils Nutrition Sub-Association of CCOA (CONAC)Beijing, China
Wang, Dongyang
Institute of Food and Nutrition Development, Ministry of Agriculture and Rural AffairsBeijing, China