Research on the construction of early warning model of customer churn on e-commerce platform

Publicado en línea: 30 ago 2022

Páginas: 687 - 698

Recibido: 12 abr 2022

Aceptado: 24 abr 2022

DOI: https://doi.org/10.2478/amns.2022.1.00016

Palabras clave

Customer churn, early warning model, cluster analysis, neural network

© 2023 Wei Fu, published by Sciendo

This work is licensed under the Creative Commons Attribution 4.0 International License.