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Applied Mathematics and Nonlinear Sciences
Volume 8 (2023): Issue 2 (July 2023)
Open Access
Research on loyalty prediction of e-commerce customer based on data mining
Xujie Qin
Xujie Qin
Anhui Business and Technology College
Anhui, China
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Qin, Xujie
Sep 05, 2022
Applied Mathematics and Nonlinear Sciences
Volume 8 (2023): Issue 2 (July 2023)
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Published Online:
Sep 05, 2022
Page range:
721 - 732
Received:
Apr 12, 2022
Accepted:
May 24, 2022
DOI:
https://doi.org/10.2478/amns.2022.1.00020
Keywords
Data mining
,
e-commerce
,
customer loyalty
,
XGBoost algorithm
© 2023 Xujie Qin, published by Sciendo
This work is licensed under the Creative Commons Attribution 4.0 International License.
