Research on clothing brand image design and communication under the SMCR communication model

Data publikacji: 30 maj 2024

Otrzymano: 09 lut 2024

Przyjęty: 12 kwi 2024

DOI: https://doi.org/10.2478/amns-2024-1252

Słowa kluczowe

SMCR communication model, Fuzzy comprehensive evaluation method, Clothing brand, AHP

© 2024 Beilu He, published by Sciendo

This work is licensed under the Creative Commons Attribution 4.0 International License.