Analysis of Influencing Factors on Consumers’ Purchase Intention in Cross-border E-commerce Live Streaming
02 juil. 2024
À propos de cet article
Publié en ligne: 02 juil. 2024
Reçu: 17 févr. 2024
Accepté: 14 mai 2024
DOI: https://doi.org/10.2478/amns-2024-1515
Mots clés
© 2024 Xiaoli Wu, published by Sciendo
This work is licensed under the Creative Commons Attribution 4.0 International License.
Wu, Xiaoli
School of Foreign Studies, Yiwu Industrial & Commercial CollegeYiwu, China