Construction of Insurance Consumers' Purchasing Behavior Model Based on Big Data Analysis
et
15 févr. 2024
À propos de cet article
Publié en ligne: 15 févr. 2024
Reçu: 15 déc. 2023
Accepté: 02 janv. 2024
DOI: https://doi.org/10.2478/amns-2024-0006
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© 2024 Huanhuan Ding et al., published by Sciendo
This work is licensed under the Creative Commons Attribution 4.0 International License.
Ding, Huanhuan
Business School, Guangdong PolytechnicFoshan, China
UCSI Graduate Business School, UCSI UniversityMalaysia
Zuo, Xiangbin
Faculty of Law, The National University of MalaysiaBangi, Malaysia
