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Applied Mathematics and Nonlinear Sciences
Volume 8 (2023): Issue 2 (July 2023)
Open Access
Research on the construction of early warning model of customer churn on e-commerce platform
Wei Fu
Wei Fu
School of Economics and Management, Anhui Sanlian University
China
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Fu, Wei
Aug 30, 2022
Applied Mathematics and Nonlinear Sciences
Volume 8 (2023): Issue 2 (July 2023)
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Published Online:
Aug 30, 2022
Page range:
687 - 698
Received:
Apr 12, 2022
Accepted:
Apr 24, 2022
DOI:
https://doi.org/10.2478/amns.2022.1.00016
Keywords
Customer churn
,
early warning model
,
cluster analysis
,
neural network
© 2023 Wei Fu, published by Sciendo
This work is licensed under the Creative Commons Attribution 4.0 International License.
