Research on Exhibition Marketing Strategies in the Context of Network Era

Published Online: Dec 26, 2023

Received: Feb 24, 2023

Accepted: Jul 05, 2023

DOI: https://doi.org/10.2478/amns.2023.2.01618

Keywords

Marketing strategy, Advertising optimization model, XGBoost algorithm, Corporate revenue model, Cooperative equilibrium

© 2023 Ruo Qian, published by Sciendo

This work is licensed under the Creative Commons Attribution 4.0 International License.