Skip to content
Search
English
English
Deutsch
Polski
Español
Français
Italiano
Home
Journals
Applied Mathematics and Nonlinear Sciences
Volume 8 (2023): Issue 2 (July 2023)
Open Access
Product Marketing Diffusion Under the Background of Digital Economy Based on Improved Bass Model
Jiaqi Zhu
Jiaqi Zhu
Department of Business, Guilin Institute of Information Technology
Guiling, China
Search for this author on
Sciendo
|
Google Scholar
Zhu, Jiaqi
Jun 26, 2023
Applied Mathematics and Nonlinear Sciences
Volume 8 (2023): Issue 2 (July 2023)
About this article
Previous Article
Next Article
Abstract
References
Authors
Articles in this Issue
Preview
PDF
Cite
Share
Download Cover
Published Online:
Jun 26, 2023
Page range:
2787 - 2794
Received:
Sep 17, 2022
Accepted:
Jan 03, 2023
DOI:
https://doi.org/10.2478/amns.2023.1.00458
Keywords
Marketing diffusion
,
Forwarding motive
,
Interest attenuation effect
,
Improved Bass model
© 2023 Jiaqi Zhu, published by Sciendo
This work is licensed under the Creative Commons Attribution 4.0 International License.
