Research on the Innovation of College Students’ Employment Guidance Methods and Their Practical Effects in Higher Education Institutions under the Environment of Big Data

Figure 1.

Cluster result

Number	Describe	The name of the cluster results
0	Strong ability of learning, expressing language and organization	Leadership type
1	The attitude is not serious, the ability to learn is weak, all sides are not special, and some of them are against the penalty records	Mediocre type
2	The attitude is more serious, the learning ability is general, the performance of all sides is not outstanding	Common type
3	The attitude is less serious, the ability to learn is general, the professional skills and the ability to use the knowledge are strong, the language expression ability and the organization coordination ability are lacking	Appliance type
4	Serious attitude, strong learning ability and professional skills, weak language and organizational coordination	Learning type
5	The attitude is more serious, learning ability, professional skills, organizational coordination ability, language expression ability and time coordination ability are strong	All-round type

Clustering index

Index name	Index content
Ranking	TOP30%	TOP70%	Else
Reported_score	All the tests are conducted in the average course of the “report test”
Test_score	All the tests are “closed test”,”open roll test”
Attendance_rate	The average attendance rate for all courses is excluded from the course of attendance
Task_subrate	The average of the submission rate for all the courses is the exception of the homework
Task_Excellent	The average of the outstanding results of all courses is the exception of the homework
English_level	High	Normal	Low
Skill_level	High	Normal	Low
Scholarship_num	The number of scholarships at all levels during school
Highest_scholarship	Provincial	Campus-level	else
Honor_num	The sum of the number of penalties incurred during school
Highest_punish	Especially	Serious	Generally
Community_nature	Student_management	Public_welfare	Interest
Holdpost	Yes	No	-
Skill_competition	Yes	No	-
Skill_level	National	Provincial	else
Skill_award	First prize	Second prize	else
Innavation_competition	Yes	No	-
Innavation_level	National	Provincial	else
Innavation_award	First prize	Second prize	else
Expression_competition	Yes	No	-
Expression_level	National	Provincial	else
Expression_award	First prize	Second prize	else

The regression analysis of students’ performance on career planning ability

Variable	Nonnormalized coefficient		Normalization factor	T	Sig.	Common linear statistics		R2
	B	Standard error	Trial version			Tolerance	VIF
Constant	0.084	0.022	-	1.832	0.558	-	-	0.452
Professional ranking	0.327	0.104	0.136	0.787	0.019	0.567	1.526	-
Average attendance rate of the course	0.093	0.029	0.026	0.267	0.033	0.9	1.762	-
Professional skill level	0.237	0.056	0.129	1.161	0.001	0.754	2.002	-
Punishment	-0.116	0.043	-0.057	-0.342	0.01	0.749	1.623	-
Scholarships	0.15	0.046	0.122	0.147	0.017	0.831	1.263	-
Club position	0.115	0.03	0.091	0.782	0.016	0.9	1.423	-
Honor	0.185	0.045	0.152	1.246	0.008	0.691	1.302	-
Student competition	0.091	0.012	0.09	2.209	0.007	0.737	1.44	-

Chi-square test

Majors	Employment industry						Total
	Internet	Manufacturing	Logistics transport	Service sector	Trade	Other
Marketing	22	20	6	25	42	26	141
Logistics management	3	18	36	8	20	4	89
Numerical control technology	3	70	0	9	13	18	113
Computer network technology	41	23	7	1	2	15	89
Total	69	131	49	43	77	63	432

The regression analysis of students’ performance on employment ability

Variable	Nonnormalized coefficient		Normalization factor	T	Sig.	Common linear statistics		R2
	B	Standard error	Trial version			Tolerance	VIF
Constant	0.346	0.072	-	1.335	0.069	-	-	0.405
Professional ranking	0.128	0.061	0.164	2.756	0.032	0.561	1.321	-
Average attendance rate of the course	0.089	0.028	0.132	2.165	0.018	0.898	1.165	-
Average homework submission rate	0.102	0.055	0.205	1.888	0.014	0.764	1.112	-
Punishment	-0.145	0.048	-0.216	-0.114	0.006	0.734	1.522	-
Professional skill level	0.124	0.066	0.168	2.388	0.004	0.832	1.286	-
Scholarships	0.115	0.053	0.125	1.218	0.003	0.911	1.723	-
Club position	0.108	0.053	0.096	0.367	0.002	0.672	1.114	-
Honor	0.138	0.068	0.157	4.692	0.001	0.742	1.343	-
Student competition	0.082	0.042	0.078	0.713	0.002	0.585	1.745	-

The regression analysis of students’ ability to learn in school

Variable	Nonnormalized coefficient		Normalization factor	T	Sig.	Common linear statistics		R2
	B	Standard error	Trial version			Tolerance	VIF
Constant	0.513	0.204		3.24	0.143	-	-	0.382
Majors	0.151	0.08	0.613	2.746	0.02	0.932	1.227	-
Punishment	-0.112	0.067	-0.5	-1.244	0.009	0.919	1.321	-
Professional skill level	0.175	0.05	0.255	1.896	0.005	0.672	1.065	-
Awards for scholarship	0.121	0.033	0.335	0.68	0.004	0.635	1.327	-
Innovation competition	0.166	0.039	0.206	1.191	0.007	0.586	1.554	-
Community participation	0.058	0.026	0.199	2.707	0.01	0.809	1.271	-