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Applied Mathematics and Nonlinear Sciences
Volume 9 (2024): Issue 1 (January 2024)
Open Access
Construction and validation of a new media marketing influence assessment model
Xia Hu
Xia Hu
Chengdu College of University of Electronic Science and Technology of China
Chengdu, China
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Hu, Xia
Jul 05, 2024
Applied Mathematics and Nonlinear Sciences
Volume 9 (2024): Issue 1 (January 2024)
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Published Online:
Jul 05, 2024
Received:
Mar 23, 2024
Accepted:
Jun 07, 2024
DOI:
https://doi.org/10.2478/amns-2024-1703
Keywords
New media marketing
,
PageRank
,
UIEM-CMR influence assessment model
,
Influence assessment
© 2024 Xia Hu., published by Sciendo
This work is licensed under the Creative Commons Attribution 4.0 International License.