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A Study of Marketing Capabilities and Their Performance Impact Based on SWOT Matrix Modeling

May 03, 2024

A Study of Marketing Capabilities and Their Performance Impact Based on SWOT Matrix Modeling's Cover Image

Applied Mathematics and Nonlinear Sciences

Volume 9 (2024): Issue 1 (January 2024)

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Published Online: May 03, 2024

Received: Apr 17, 2024

Accepted: Apr 24, 2024

DOI: https://doi.org/10.2478/amns-2024-1001

Keywords
<kwd>Gradient descent</kwd>, <kwd>Matrix decomposition</kwd>, <kwd>SWOT-ANP strategy analysis model</kwd>, <kwd>Factor intensity</kwd>, <kwd>Marketing capability</kwd>

© 2024 Jianrong Wang, published by Sciendo

This work is licensed under the Creative Commons Attribution 4.0 International License.

Language:: English

Publication timeframe:: 1 times per year
Journal Subjects:: Life Sciences, Life Sciences, other, Mathematics, Applied Mathematics, General Mathematics, Physics, Physics, other

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