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Applied Mathematics and Nonlinear Sciences
Volume 9 (2024): Issue 1 (January 2024)
Open Access
The application and challenges of virtual reality technology in creative advertising design
Jiangjing Liu
Jiangjing Liu
Academy of Film and Television Arts, Henan Vocational College of Arts
Zhengzhou, China
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Liu, Jiangjing
Apr 01, 2024
Applied Mathematics and Nonlinear Sciences
Volume 9 (2024): Issue 1 (January 2024)
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Published Online:
Apr 01, 2024
Received:
Feb 05, 2024
Accepted:
Feb 13, 2024
DOI:
https://doi.org/10.2478/amns-2024-0826
Keywords
Virtual reality technology
,
Creative advertising design
,
Motion tracking
,
Lighting effects
© 2024 Jiangjing Liu, published by Sciendo
This work is licensed under the Creative Commons Attribution 4.0 International License.