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Construction of Insurance Consumers' Purchasing Behavior Model Based on Big Data Analysis

Huanhuan Ding

Huanhuan Ding

  • Business School, Guangdong PolytechnicFoshan, China
  • UCSI Graduate Business School, UCSI UniversityMalaysia
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Ding, Huanhuan
 and 
Xiangbin Zuo

Xiangbin Zuo

Faculty of Law, The National University of MalaysiaBangi, Malaysia
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Zuo, Xiangbin
  
Feb 15, 2024
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Published Online: Feb 15, 2024
Received: Dec 15, 2023
Accepted: Jan 02, 2024
DOI: https://doi.org/10.2478/amns-2024-0006
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© 2024 Huanhuan Ding et al., published by Sciendo
This work is licensed under the Creative Commons Attribution 4.0 International License.
Language:
English
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Journal Subjects:
Life Sciences, Life Sciences, other, Mathematics, Applied Mathematics, General Mathematics, Physics, Physics, other
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